◎系所教育目標：
1、具備理論與實務之專業管理人才。
2、建立寬廣與正確之服務人生態度。
3、追求全人教育以及重視專業訓練。 |
| ◎核心能力 | 關聯性 |
| 1.企業管理專業能力 | 5 關聯性最強 |
| 2.獨立思考創新能力 | 4 關聯性稍強 |
| 3.溝通領導合作能力 | 3 關聯性中等 |
| 4.國際觀與外語能力 | 2 關聯性稍弱 |
◎本學科內容概述：
本科目旨在協助同學建立對企業的內涵的認識、特別是企業內部各種職能活動以及企業外部營運環境，與企業組織的行為進行介紹，為學生在企業管理領域更進一步的學習提供基礎知識。 |
◎本學科教學內容大綱：
1. 緒論
2. 經濟
3. 企業倫理及社會責任
4. 企業的類型
5. 創業精神
6. 管理
7. 企業功能 |
◎本學科學習目標：
本科目旨在協助同學建立對企業的內涵的認識、特別是企業內部各種職能活動以及企業外部營運環境，與企業組織的行為進行介紹，為學生在企業管理領域更進一步的學習提供基礎知識。
This course aims at introducing the fundamental business functions to entry-level business-major students. The purpose is to prepare students for more specialized contents about business administration in the future. The students who successfully fulfill this course are expected to have basic understanding about production, marketing, human resource management, and financial management in corporate setting, and should show good command of using terminology to express and present business cases. |
| ◎教學進度： |
| 週次 | 主題 | 教學內容 | 教學方法 |
01
09/14 | Introduction to the course | Introduction | 講授。 |
02
09/21 | Chapter 1 | Introduction to business | 作業/習題演練、講授、討論。 |
03
09/28 | Chapter 2 | Basic Economics | 講授、討論。 |
04
10/05 | Chapter 3 | Global Marketplace | 作業/習題演練、講授、討論。 |
05
10/12 | Chapter 5 | Forms of Ownership | 作業/習題演練、講授、討論。 |
06
10/19 | Chapter 6 | Entrepreneurship | 作業/習題演練、講授、討論。 |
07
10/26 | Chapter 7 | Introduction to Management | 作業/習題演練、講授、討論。 |
08
11/02 | Chapter 8 | Organization and Team Works | 作業/習題演練、講授、討論。 |
09
11/09 | Mid-Term Exam | Mid-Term Exam | Mid-Term Exam。 |
10
11/16 | Chapter 10 | Employee Motivation | 作業/習題演練、講授、討論。 |
11
11/23 | Chapter 11 | Human Resources Management | 作業/習題演練、講授、討論。 |
12
11/30 | Chapter 9 | Production Systems | 作業/習題演練、講授、討論。 |
13
12/07 | Chapter 9
Chapter 13 | Production Systems
Introduction to Marketing | 作業/習題演練、講授。 |
14
12/14 | Chapter 13
Chapter 14 | Introduction to Marketing
Product and Pricing | 作業/習題演練、講授、討論。 |
15
12/21 | Chapter 14
Chapter 15 | Product and Pricing
Distribution and Marketing Logistics | 作業/習題演練、講授、討論。 |
16
12/28 | Chapter 15
Chapter 16 | Distribution and Marketing Logistics
Customer Communication | 作業/習題演練、講授、討論。 |
17
01/04 | Chapter 4 | Business Ethnic
Course Review | 作業/習題演練、講授、討論。 |
18
01/11 | Final Exam | Final Exam | Final Exam。 |
◎課程要求：
1. Take-home and in-class assignments will be given regularly. Assignments may be individual-based or group based. Late submission of an assignment is not acceptable except for excused absence.
2. Quizzes will be given throughout the semester.
3. The class participation is evaluated according to your performance in the class. Attendance is NOT of participation, i.e., mere attending class will NOT earn you any point in participation.
4. Using smartphone in the classroom is prohibited unless being instructed. |
◎成績考核
Assignments, Quizzes, Weekly Journal, Participation, Exams 100%
補充說明：1. The syllabus is subject to change.
2. Illegal duplication of teaching materials with intellectual property in any form are prohibited.
3. Recognize the importance and significance of gender equity in education. Consult university regulations for its policy. Promote gender equity by illustrating the concept in classes and provide proper consultation to students. |
◎參考書目與學習資源
TBA |
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